Press Releases
World's Top Innovation Management Scholars, Dr. Robert G. Cooper and Dr.Scott
J. Edgett, Address Business Executives at the 12th Annual Strategic & Operational
Portfolio Management Conference
ANCASTER, ONTARIO, CANADA – March 1, 2007 – The two founding partners of Stage-Gate International, Dr. Robert G. Cooper and Dr. Scott J. Edgett, were each invited to deliver keynote
presentations to the sold-out business conference held on February 26-28, 2007 in Clearwater
Beach, Florida. The conference, organized by the Product Development and Management
Association (PDMA) and the Institute for International Research (IIR), attracted approximately
200 business executives and innovation professionals seeking leading-edge solutions for
their critical innovation challenges.
The event opened with Dr. Cooper’s presentation which. highlighted how best to
maximize productivity in product innovation portfolios. “In recent years, NPD productivity
has declined and much of this is attributed to the lack of effective portfolio management.” Cooper
announced, “Businesses are investing in too many low-value, low-productivity projects.
Through my research, I have found that NPD productivity can increase by 20 or 30 percent
or more through astute portfolio management”. Cooper provided delegates with
a proven framework to guide effective strategic and operational portfolio management.
The event closed with Dr. Edgett’s presentation which was delivered in partnership
with the American Productivity and Quality Center (APQC). The interactive workshop-style
session released the groundbreaking results from the latest benchmarking study on “Portfolio
Management: Optimizing for Success”, conducted jointly by Edgett and APQC. Edgett revealed
a ‘short-list’ of best practices from leading organizations’ experiences
in portfolio management. “The study confirmed what we already know is important for
effective portfolio management,” stated Edgett. “However, the study also
uncovered a few surprising learnings. It was these findings that generated much discussion
during the session.” Edgett concluded the presentation with highlights from leading
company case studies including; Boston Scientific, Kennametal Inc., Hewlett-Packard Company,
The AXA Group and National Cash Register Company (NCR).
Dr. Robert G. Cooper and Dr. Scott J. Edgett are widely recognized as the world’s
top innovation management scholars. Their best practices research and resulting methodologies
have led to some of the most important discoveries in product innovation today. They
were the first to pinpoint what discriminates the winning products from losing products,
to build the most accurate product success predictive tool (85% accuracy) and the first
to introduce the concept of portfolio management for new products. Their collective works
are considered to have achieved the most powerful impact on performance in product innovation
today.
Contact
Executive Vice President
Stage-Gate International
+1-905-304-8797
www.stage-gate.com
Stage-Gate International
Stage-Gate International helps companies achieve growth through successful product innovation.
The unparalleled breadth and depth of our founders’ research - internationally
recognized thought leaders Dr. Robert G. Cooper and Dr. Scott J. Edgett - enable us
to create relevant, practical products and services to help companies improve their
innovation performance results.
We offer proven solutions to the most critical challenges in product innovation through
our widely recognized and implemented products, our highly regarded and trusted consulting
services, our award-winning research papers, best-selling books and first-rate seminars.
We also conduct unbiased, expert evaluation and validation of 3rd party innovation enabling
tools through our Stage-Gate Alliance Program and Stage-Gate Ready Certification Program.
About the Stage-Gate® Idea-to-Launch System
Stage-Gate is a business system designed to drive new products and technologies from
idea to market faster and with higher rates of commercial success. Invented by Dr.
Robert G. Cooper in 1985 as a result of his groundbreaking research studies, Stage-Gate
is now widely accepted by industry as the preferred method for new product commercialization.
According to the Product Development and Management Association (PDMA) and Advanced
Market Research (AMR) the percentage of companies in North America, using a stage and
gate system is almost 80%. For more information on the evolution of Stage-Gate, view
this downloadable story
of its history.
Dr. Robert G. Cooper
Dr. Robert G. Cooper is one of the most influential thought leaders in the business world
today. He is the father of the widely implemented Stage-Gate Idea-to-Launch
innovation system which has been adopted by almost 80% of North American companies
seeking to drive successful growth through product innovation. Stage-Gate is
considered to be one of the most important discoveries in the field of innovation management.
Cooper has spent more than 30 years studying the practices and pitfalls of 3,000+ new
product projects in thousands of companies and has assembled the world’s most
comprehensive research database on the topic. His dynamic seminars, consulting advice
and keynote presentations have been widely applauded by corporate and business event
audiences throughout North America, Europe and Asia making him one of the most sought-after
speakers. A prolific author, he has published more than 90 academic articles and seven
books on new products, including the best selling ‘Winning at New Products, 3rd
Edition’ and ‘Portfolio Management for New Products, 2nd Edition’. He
is the recipient of numerous prestigious awards including the Maurice Holland Award
from the Industrial Research Institute (IRI) and the Hustad Award from the Product
Development and Management Association (PDMA). Dr. Cooper is a Professor
of Industrial Marketing and Technology Management at the Michael G. DeGroote School
of Business, McMaster University in Ontario, Canada and Senior Fellow at the Institute
for the Study of Business Markets at Penn State in Pennsylvania, United States. Dr.
Cooper can be reached at
.
Dr. Scott J. Edgett
Dr. Scott J. Edgett is an internationally recognized expert in product innovation and
pioneer of the ever-important practice of portfolio management for new products. He
is also credited with the groundbreaking introduction of best practices for companies
specializing in service development. He is a sought-after consultant and high
profile speaker and has delivered keynote addresses at numerous top innovation and
management business events. He has spent more than a dozen years researching
and observing best practices in product innovation, has co-authored six books, and
published more than 60 academic articles and papers. Dr. Edgett is Chief Executive
Officer and co-founder, with Dr. Cooper, of Stage-Gate International where he now leads the
transformation of the world’s leading innovation research discoveries into practical
and relevant products and services for companies trying to achieve profitable growth
through product innovation.
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