These pages contain information on the trademarks and copyright
protected artwork of Product Development Institute Inc. and member company Stage-Gate
International, including logos, tag lines, product packaging and the content of this
web site.
The Stage-Gate® brand, in particular, is one of the most recognized
and trusted brands in the world. The trademark Stage-Gate is well-known for its long
use in association with a best practice, high quality product innovation process. All
of the trademarks of Product Development Institute Inc. and Stage-Gate International
share its reputation for standards of excellence, world-class performance and successful
product innovation. Our trademarks help consumers identify the authentic products and
services of Product Development Institute Inc. and member company, Stage-Gate International,
and thereby serve to distinguish us from our competitors.
It is illegal to inappropriately use, identify, and/or reference the trademarks of
Product Development Institute Inc. and Stage-Gate International including the well-known
Stage-Gate trademark, to promote competitive products or services. Words and/or images
that are confusingly similar to our trademarks may also be illegal in such circumstances.
The unauthorized use of any of our trademarks, or a mark that is confusingly similar
to any of our trademarks, may lead consumers to believe that your product or service
is managed, sponsored, or endorsed by Product Development Institute Inc. and/or member
company Stage-Gate International.
Proper Use, Identification and Reference of our Intellectual
Property
You may use, identify and reference our trademarks, logos, tag lines, artwork, packaging
or the content of this web site for the purposes of academic research, articles, user
testimonials and case studies provided you comply with the General Guidelines for
the Proper Use, Identification and Reference of Intellectual Property. Your use
must not mislead consumers as to any relationship with Product Development Institute
Inc. and/or Stage-Gate International, including sponsorship, affiliation, or endorsement
of your company, or your products or services.
Listing of Trademarks
As a result of our investment in research and innovation, we have created a portfolio
of many valuable brands including Stage-Gate®, Product Development
Institute®, SG Navigator™, Benchmarker™, Innovation Diamond™,
Basic Eight Framework™ and many more. Below is a list of our trademarks, logos
and artwork. The omission of a word, logo, tag line or art work from this list does
not constitute a waiver of any and all intellectual property rights that Product
Development Institute Inc. or Stage-Gate International may have in them.
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Trademark
|
Status
|
Descriptor
|
|
Product Development Institute
|
®
|
Institute: Product Innovation Research and Knowledge Development Institute
|
Stage-Gate |
®
|
Business System: Product Innovation System |
|
SG Navigator
|
TM
|
Product: The complete set of intellectual property associated with the Stage-Gate
System, in a website format
|
|
SG Navigator TD
|
TM
|
Product: The complete set of intellectual property associated with the Stage-Gate
System customized for Technology Development, in a website format
|
|
Benchmarker
|
TM
|
Product: Product Innovation Performance
Benchmarking Analysis and Report
|
|
NexGen
|
TM
|
Business System: Next Generation Stage-Gate Product Innovation System
|
|
NewProd
|
TM
|
Research: Product Innovation Research Series
|
|
XPress
|
TM
|
Product: The complete set of intellectual property associated with the Stage-Gate® System
customized for 3 Stage Projects, in a website format
|
Innovation Diamond |
TM
|
Framework: World Class Product Innovation Program illustrating
the four, integrated points of product innovation performance: Product Innovation
Strategy, New Product Portfolio Management, Stage-Gate® System
and Climate |
Basic Eight Framework
|
TM
|
Framework: An approach which simplifies the creation of a
sharp, early product definition |
SG Implementation Framework
|
TM
|
Framework: An approach which organizes the critical factors
for a successful Stage-Gate® System implementation into a practical
illustration |
SG Innovation Program
|
TM
|
Program Framework: A framework which simplifies the high
level flow of information among the critical components of a world class product
innovation program modeled on the Innovation Diamond |
Winning at Product Innovation
|
TM
|
Tagline: Corporate Tagline |
|
Meet You At The SummitSM
|
SM
|
Service: An approach which connects Stage-Gate Summit Delegates with similar
case examples, companies and benchmarks
|
Listing of Trademarks with Logos
Below is a current listing of the logos and taglines associated with our products and
services.
Listing of Artwork
Below is a current listing of the artwork associated with our products and services.
General Guidelines for the Proper Use, Identification and Reference of Product Development Institute Inc. and Member Company Stage-Gate International Intellectual Property
You may reproduce, identify and reference our trademarks, tag lines and artwork when
used in an academic environment or for the purposes of user testimonials and case studies
provided you comply with these guidelines. This permission is an expression of our
trust. Your use must not mislead consumers as to any Product Development Institute
Inc. and/or Stage-Gate International sponsorship, affiliation, or endorsement of your
company, or your products or services.
Trademarks
-
Set the trademarks apart from other words or nouns they modify.
The common way to do this is to capitalize the trademark, correctly spell the
trademark, use the appropriate trademark symbol and appropriate descriptor. You
may also underline, italicize, or bold the name. For example, the following are
inappropriate ways to reference the trademark Stage-Gate: stage-gate, Stage/Gate,
STAGE GATE. Instead, the appropriate ways to reference the trademark Stage-Gate
are as follows: Stage-Gate® in the first instance and Stage-Gate
or STAGE-GATE in all subsequent instances.
- Use Trademark Notices. Include attribution of ownership of the trademark(s)
within the credit notice section of your documentation or advertisement. The recommended
format to follow is: "Stage-Gate® is a registered trademark
of Product Development Institute Inc.
- Use the Authorized Link Logo or Text Link for Web Pages/HTML Documents. When
referencing and/or identifying our trademarks on web pages or in HTML documents,
we request that you include the authorized link logo or create a text link to the
appropriate web site.
-
Link Logo - Download the authorized link logo (right click the graphic
shown to the right of this text, copy and paste). The link logo is linked to
the official website of Stage-Gate® at www.stage-gate.com.
Place the link logo within close proximity to the trademark(s). For example,
immediately to the right or left of the trademark when a trademark is referenced
only once, in the footnotes or endnotes when a trademark is referenced several
times on one web page, or in a visible location on each web page when the trademark
is referenced on several different web pages.
- Text Link –Hyperlink the trademarked name to www.stage-gate.com.
For example, highlight the trademark name, right click and select hyperlink.
Type in www.stage-gate.com.
Copyright
- All content displayed on www.prod-dev.com and www.stage-gate.com and
displayed in association with any of our products and services is subject to copyright
protection, including trademarks with logos, artwork, the contents of our web sites
and product packaging. It is illegal to copy or modify, distribute, display, license,
or sell any of the content contained in them without the expressed written permission
of Product Development Institute Inc. and/or member company Stage-Gate International.
- You may request permission by sending an email to Intellectualproperty@stage-gate.comthe
following information contained within the body of your message:
- Your name, company/organization name, purpose, audience, date(s),
specifics of the text and artwork that you wish to reference and/or reproduce
and confirmation that such use will not violate these guidelines.
Frequently Asked Questions
- Can I use one of your trademarks, such as Stage-Gate, to indicate that my
product or service is similar to or can be used in the product innovation process?
No. Such use could lead customers to believe that your product or service is managed,
sponsored, or endorsed by Product Development Institute Inc. and/or Stage-Gate International.
Your product or service will be required to demonstrate defined performance standards
before it is eligible to display one of our trademarks or logos. If you do not have
a signed agreement specifically for the use of our trademarks or logos, you may not
use any of our trademarks or logos.
- Can I use one of your trademarks to inform our stakeholders that we have
officially acquired and implemented one of your products/services (example: Stage-Gate® ,
SG Navigator™)?
Yes. You may reference Product Development Institute Inc. and/or Stage-Gate International
trademarks and logos provided the reference complies with the above guidelines.
- Can I use one of your trademarks in my academic research, report, seminar presentation
and/or article project?
Yes. You may reference one of our trademarks provided the reference complies with
the above guidelines and the project is displayed, used in, or directed to a non
commercial (i.e. academic) environment.
- Can I use the text and/or images found on the official websites of the Stage-Gate® System
(www.prod-dev.com, www.stage-gate.com, www.stagegatebenchmarking.com, https://benchmarker.stage-gate.net, www.stage-gate.net)
in a report that I am preparing and delivering to people within my company?
No. These materials are protected by copyright and cannot be copied, modified, distributed,
displayed, licensed or sold unless we explicitly give you permission in writing.
You may request permission by sending an email to intellectualproperty@stage-gate.com with
the following information contained within the body of your message:
Your name, company/organization name, purpose, audience, date(s), specifics of the
text and artwork that you wish to reference and/or reproduce and confirmation that
such use will not violate these guidelines.
- Can I use your trademarks, logos, tag lines or artwork on merchandise such as
clothing and coffee mugs, that I am preparing and delivering to people within my
company to internally promote our company’s adoption of your products or
services?
No. These materials are protected by copyright and cannot be copied, modified, distributed,
displayed, licensed or sold unless we explicitly give you permission in writing.
You may request permission by sending an email to intellectualproperty@stage-gate.com with
the following information contained within the body of your message:
Your name, company/organization name, purpose, audience, date(s), specifics of the
text, artwork that you wish to reference and/or reproduce and confirmation that such
use will not violate these guidelines.
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